Liquidate

Exit overstock without torching your margin.

Sellcast finds the deepest markdown that still clears your real cost, ranks every exit route by contribution, and turns dead stock back into working cash, gated by the margin floor you set.

  • Gated by your margin floor
  • Every route costed
  • Recover, don't write off
Markdown · WVN-TOTESample

Deepest safe markdown

+$3.90 / unit

recovered vs write-off · floor held

clears −30%

Every exit route costed · gated by the margin floor you set · you apply in Shopify.

Made for Shopify brands
ShopifyBrightpearlCSV / StockyKlaviyoSoonAmazonSoonNetSuiteSoon

What it does

The overstock exit, done on the numbers

Not a blanket 40%-off. A gated markdown that knows your real cost and the best way out.

Margin-floor gate

The gate holds the moment a discount would sell below your full cost. No markdown quietly goes underwater.

Deepest markdown that clears

Sellcast finds the largest discount that still recovers cost, so you move stock without giving away margin you didn't mean to.

Aging visibility

Inventory bucketed by age, with the cash trapped in 60- and 90-day-plus stock flagged before it becomes a write-off.

Every exit costed

Markdown, bundle, wholesale, or write-off. Each route ranked by the contribution it recovers per unit.

Recover, don't write off

Turn dead stock back into working cash instead of a year-end loss. The recovery is a real in-product number.

Full cost-stack P&L

Per-unit economics on COGS, fulfillment, and overhead, so every markdown decision is made on true contribution.

Explore

See liquidate in the product

Tab through the capabilities, or let it play. Every panel is a live sample surface.

Margin-floor gate

No markdown sells below cost.

Drag the markdown depth and watch the per-unit P&L recompute against your full cost stack. The gate holds the instant a discount would go underwater, so you clear stock, never margin you didn't mean to give.

  • Live per-unit P&L at any markdown depth.
  • Gated on COGS + fulfillment + overhead, not list price.
  • The gate holds the moment a discount sells below cost.
marketing / liquidate
Sample

Liquidate, HTX-41

210d cover
+$3.90 / unitrecovered at −30% markdown
Markdown depth30%
0%25%50%
Gate B open (markdown 30%$21.50 sale

Unit economics at −30%

Per-unit P&L at −30%+$3.90

Gated by your full cost stack ($17.60/unit). The gate holds the moment a discount would sell below cost.

The margin floor

The gate that won't let you lose money.

Every markdown is checked against your full landed cost (COGS, fulfillment, and overhead), and the gate holds the instant a discount would sell below it. You clear stock, never margin you didn't mean to give away.

  • Full cost stack, Gated on COGS + fulfillment + overhead, not list price.
  • Deepest clearing markdown, The largest discount that still recovers cost, found for you.
  • Yours to set, You own the margin floor; nothing markdowns past it without you.
liquidate / recovery
Sample

Recover, don’t write off

$31,20068% of trapped cash recovered vs. write-off
Trapped value$46K
Recovered through the gate$31.2K

Instead of a full write-off, the gate finds the deepest markdown that still clears cost, turning dead stock back into working cash.

How it works

Live in a day, not a quarter

1

Overstock gets flagged

Aging and days-of-cover surface the SKUs sitting on trapped cash before they become write-offs.

2

Sellcast finds the clearing markdown

It searches for the deepest discount that still clears your full cost, then ranks the exit routes.

3

You approve the exit

Pick the route, approve the markdown, and the Shopify discount is created. Cash recovered, not written off.

Why it's different

Clearing overstock the old way vs. Sellcast

 Blanket clearance saleSSellcast
Discount depthA round number you guessedDeepest markdown that still clears cost
Cost basisList priceFull cost stack: COGS, fulfillment, overhead
Below-cost riskEasy to sell at a lossGate holds at the margin floor
The optionsMarkdown, or write offMarkdown, bundle, wholesale, ranked
TimingAfter it's dead stockFlagged while margin remains

One AI loop

Liquidate is one stage. Sellcast closes the loop.

Each stage feeds the next. The forecast drives the buy, the stock position drives the promo, and what won't sell gets gated for markdown.

Your systems

ShopifyBrightpearlCSV / StockySuppliersComing soon

One AI loop

Decisions, back to you

  • PO drafted→ Brightpearl
  • Promo scored→ you run in Shopify
  • Markdown gatedat your margin floor
  • Forecast refreshed+ cash-flow
  • Stockout alert12 days of cover

FAQ

Liquidate, answered

How does the margin floor work?

You set the floor; Sellcast checks every markdown against your full landed cost: COGS, fulfillment, and overhead. The gate holds the instant a discount would sell below cost, so nothing goes underwater without your explicit call.

How deep a markdown does it recommend?

The deepest one that still clears your real cost. Instead of a round-number sale, it finds the largest discount that recovers cost, moving stock while keeping the most contribution possible.

What exit routes does it consider?

Markdown, bundling with a hero SKU, a wholesale lot, or (last resort) write-off. Each is costed on your margin and ranked by the contribution it recovers per unit.

Does it create the discount?

Not yet. It recommends the markdown depth, gates it at your margin floor, and tracks what you ran so it can grade the outcome — you create the discount in Shopify. Automatic Shopify discount creation is on the roadmap. The gate and your margin floor mean it never proposes selling below cost.

When should overstock hit the gate?

Sellcast flags it early, from aging and days-of-cover, so you act while margin remains, not after the post-holiday hangover when it's already a write-off.

See liquidate on your own data.

Connect Shopify and your first forecasts appear immediately. Book a demo to watch the whole loop run on a sample of your catalog.